Supporters of this decision hope it’s a step toward reducing the close association between gambling firms and sports. This move was part of the government’s ongoing review of gambling laws.

This decision was voluntary and came after a lengthy consultation process that involved the league, its clubs, and the Department for Culture, Media and Sports. They decided to ban betting companies from featuring on the front of team shirts starting from the 2026/27 season. There’s also a concern about the potential for addiction, as some people might become compulsive gamblers.įor example, in April 2023, the Premier League made an announcement that garnered attention. One concern is the normalization of gambling, which can make it seem like a routine part of life.